Retail

Over the years, retail has evolved considerably. Shopping has changed from a necessity to an experience. Customers want to be inspired by what they buy and it should preferably be sustainable and locally produced. Your end customer takes centre stage.

Aurora offers you a strong brand and a wide range of products tailored to your customers, sales seasons and specific concepts.

Tailor-made services

Over the past 85 years, we have seen retail evolve and grow. Changing needs lead to new opportunities, which we happily embrace. Our account managers gladly keep an eye on the ins and outs of your organisation. Are you facing a production or logistics challenge? Solutions abound.

85 years of experience
6500 satisfied customers
300000000 completed orders

Our catalogue

From evergreens to exclusive collections, all types of retailers will find what they need with us, whether you focus exclusively on stationery or broader. Thanks to our ever evolving range, build on a solid back catalogue of 700+ references.

Promotions

Ranging from back-to-school to temporary or special promotions, Aurora proves that the stationery category is alive and kicking. We offer the right support to make your promotions successful.

Private label

Specific needs? No problem at all. Special products tailored to you and your customer are just a question away. We have various solutions on offer, whether you need exclusive products for your brand or broader products for your market segment.

Smooth cooperation

Thanks to the expertise of our account managers, our range becomes part of your offering in no time, be it large or small. We are ready for you with personal guidance and advice on your products, operational needs and special promotions. 

Customer portal

Do business when and how it best suits your organisation. With our user-friendly customer portal, you can easily enter orders or repeat orders. Now you can place an order with a single click. Efficiency is key.

Financial

There is a season for everything. Yes, also for stationery. Best to order in spring. Depending on your volume needs, product types and specific collections, we offer formulas tailored to your organisation.

Our star products in the catalogue

Just what you need. 

SUPERIOR NOTEPADS / STAPLED ON TOP + LINEN STRIP

SUPERIOR NOTEPADS / STAPLED ON TOP + LINEN STRIP

Woodfree paper

stacked pages icon 100 pages
weight icon 60
Gram/m²
checkered icon checkered 5mm
PADS SIDE BOUND

PADS SIDE BOUND

PEFC

stacked pages icon 200 pages
weight icon 70
Gram/m²
checkered icon checkered 5mm
CASEBOUND BOOKS THREAD SEWN

CASEBOUND BOOKS THREAD SEWN

Woodfree paper

stacked pages icon 192 pages
weight icon 80
Gram/m²
lined icon lined 8mm
WIRO CARDBOARD SEMI-PRESSPAN

WIRO CARDBOARD SEMI-PRESSPAN

Woodfree paper

stacked pages icon 120 pages
weight icon 80
Gram/m²
checkered icon checkered 8mm
EXERCISE BOOKS A4

EXERCISE BOOKS A4

Extra white woodfree paper

stacked pages icon 120 pages
weight icon 90
Gram/m²
lined icon lined 8mm
SUPERIOR NOTEPADS / STAPLED ON TOP + LINEN STRIP

SUPERIOR NOTEPADS / STAPLED ON TOP + LINEN STRIP

Yellow recycled paper

stacked pages icon 80 pages
weight icon 80
Gram/m²
lined icon lined 8mm
BIO

BIO

PEFC

stacked pages icon 144 pages
weight icon 90
Gram/m²
lined icon lined 8mm
Come Together

Come Together

PEFC

stacked pages icon 144 pages
weight icon 90
Gram/m²
lined icon lined 8mm
COVER LINEN STRUCTURE

COVER LINEN STRUCTURE

Cover carton lyon embossed / adoc ruler

stacked pages icon 144 pages
weight icon 90
Gram/m²
checkered icon checkered 5mm
PERSONAL A4

PERSONAL A4

cover 800μ + pockets 80μ

stacked pages icon 20 pages
STANDARD A4

STANDARD A4

cover 800μ + pockets 80μ

stacked pages icon 10 pages
EXERCISE BOOKS A4

EXERCISE BOOKS A4

PEFC - article without ean

stacked pages icon 72 pages
weight icon 80
Gram/m²
checkered icon checkered 10mm
EXERCISE BOOKS FEINT

EXERCISE BOOKS FEINT

PEFC - article without ean

stacked pages icon 72 pages
weight icon 80
Gram/m²
lined icon lined 8mm
ASSESSMENT BOOKS

ASSESSMENT BOOKS

Extra white woodfree paper

stacked pages icon 64 pages
weight icon 80
Gram/m²
HANDWRITING BOOKS

HANDWRITING BOOKS

PEFC

stacked pages icon 72 pages
weight icon 80
Gram/m²
LEVER-ARCH FILE - ECOFILE / RECYCLED

LEVER-ARCH FILE - ECOFILE / RECYCLED

2 round rings diameter 25 mm

FILELASTIC 3-FLAP FOLDERS

FILELASTIC 3-FLAP FOLDERS

Cardboard

PROJECT FILES IN PP

PROJECT FILES IN PP

pp 120μ / 170μ

BOARD INDEXES IN MANILLA

BOARD INDEXES IN MANILLA

Cardboard 175 g/m2

stacked pages icon 100 pages
EXERCISE BOOKS WITH GREY LINEN COVER

EXERCISE BOOKS WITH GREY LINEN COVER

PEFC

stacked pages icon 192 pages
weight icon 80
Gram/m²
checkered icon checkered 5mm
RECORD CARDS

RECORD CARDS

Record cards woodfree tinted

stacked pages icon 240 pages
weight icon 180
Gram/m²
lined icon lined 6mm
NOTE CUBES

NOTE CUBES

DESKTOP MEMO CUBES

RECORD CARDS

RECORD CARDS

Record cards woodfree white

stacked pages icon 200 pages
weight icon 190
Gram/m²
ORDER BOOKS

ORDER BOOKS

Carbonless 50 x 2 sheets

stacked pages icon 100 pages
lined icon lined 8mm

stacked pages icon 20 pages
weight icon 200
Gram/m²

stacked pages icon 250 pages
weight icon 120
Gram/m²

stacked pages icon 20 pages
weight icon 72
Gram/m²

stacked pages icon 20 pages
weight icon 250
Gram/m²

stacked pages icon 20 pages
weight icon 160
Gram/m²

stacked pages icon 50 pages
weight icon 90
Gram/m²
SUPERIOR NOTEPADS / STAPLED ON TOP + LINEN STRIP

SUPERIOR NOTEPADS / STAPLED ON TOP + LINEN STRIP

Woodfree paper

stacked pages icon 100 pages
weight icon 60
Gram/m²
checkered icon checkered 5mm
PADS SIDE BOUND

PADS SIDE BOUND

PEFC

stacked pages icon 200 pages
weight icon 70
Gram/m²
checkered icon checkered 5mm
CASEBOUND BOOKS THREAD SEWN

CASEBOUND BOOKS THREAD SEWN

Woodfree paper

stacked pages icon 192 pages
weight icon 80
Gram/m²
lined icon lined 8mm
WIRO CARDBOARD SEMI-PRESSPAN

WIRO CARDBOARD SEMI-PRESSPAN

Woodfree paper

stacked pages icon 120 pages
weight icon 80
Gram/m²
checkered icon checkered 8mm
EXERCISE BOOKS A4

EXERCISE BOOKS A4

Extra white woodfree paper

stacked pages icon 120 pages
weight icon 90
Gram/m²
lined icon lined 8mm
SUPERIOR NOTEPADS / STAPLED ON TOP + LINEN STRIP

SUPERIOR NOTEPADS / STAPLED ON TOP + LINEN STRIP

Yellow recycled paper

stacked pages icon 80 pages
weight icon 80
Gram/m²
lined icon lined 8mm
BIO

BIO

PEFC

stacked pages icon 144 pages
weight icon 90
Gram/m²
lined icon lined 8mm
Come Together

Come Together

PEFC

stacked pages icon 144 pages
weight icon 90
Gram/m²
lined icon lined 8mm
COVER LINEN STRUCTURE

COVER LINEN STRUCTURE

Cover carton lyon embossed / adoc ruler

stacked pages icon 144 pages
weight icon 90
Gram/m²
checkered icon checkered 5mm
PERSONAL A4

PERSONAL A4

cover 800μ + pockets 80μ

stacked pages icon 20 pages
STANDARD A4

STANDARD A4

cover 800μ + pockets 80μ

stacked pages icon 10 pages
EXERCISE BOOKS A4

EXERCISE BOOKS A4

PEFC - article without ean

stacked pages icon 72 pages
weight icon 80
Gram/m²
checkered icon checkered 10mm
EXERCISE BOOKS FEINT

EXERCISE BOOKS FEINT

PEFC - article without ean

stacked pages icon 72 pages
weight icon 80
Gram/m²
lined icon lined 8mm
ASSESSMENT BOOKS

ASSESSMENT BOOKS

Extra white woodfree paper

stacked pages icon 64 pages
weight icon 80
Gram/m²
HANDWRITING BOOKS

HANDWRITING BOOKS

PEFC

stacked pages icon 72 pages
weight icon 80
Gram/m²
LEVER-ARCH FILE - ECOFILE / RECYCLED

LEVER-ARCH FILE - ECOFILE / RECYCLED

2 round rings diameter 25 mm

FILELASTIC 3-FLAP FOLDERS

FILELASTIC 3-FLAP FOLDERS

Cardboard

PROJECT FILES IN PP

PROJECT FILES IN PP

pp 120μ / 170μ

BOARD INDEXES IN MANILLA

BOARD INDEXES IN MANILLA

Cardboard 175 g/m2

stacked pages icon 100 pages
EXERCISE BOOKS WITH GREY LINEN COVER

EXERCISE BOOKS WITH GREY LINEN COVER

PEFC

stacked pages icon 192 pages
weight icon 80
Gram/m²
checkered icon checkered 5mm
RECORD CARDS

RECORD CARDS

Record cards woodfree tinted

stacked pages icon 240 pages
weight icon 180
Gram/m²
lined icon lined 6mm
NOTE CUBES

NOTE CUBES

DESKTOP MEMO CUBES

RECORD CARDS

RECORD CARDS

Record cards woodfree white

stacked pages icon 200 pages
weight icon 190
Gram/m²
ORDER BOOKS

ORDER BOOKS

Carbonless 50 x 2 sheets

stacked pages icon 100 pages
lined icon lined 8mm

stacked pages icon 20 pages
weight icon 200
Gram/m²

stacked pages icon 250 pages
weight icon 120
Gram/m²

stacked pages icon 20 pages
weight icon 72
Gram/m²

stacked pages icon 20 pages
weight icon 250
Gram/m²

stacked pages icon 20 pages
weight icon 160
Gram/m²

stacked pages icon 50 pages
weight icon 90
Gram/m²

In-house research & development

Marketing, design and technical product knowledge: Aurora has the skills and expertise to turn your projects into success stories.  A marketing or branding project, private label collection or line extension? Aurora is a one-stop shop.

Read more | In-house research & development
In-house research & development

Customer portal

Our account managers are ready to help with personal guidance and tailored advice. In addition, you can easily consult your orders and invoicing history in My Aurora. Handy for repeat orders as ordering happens with one click.

Customer portal

Our catalogue

Our catalogue contains a dynamic mix of established products that you can rely on as well as  new collections  every year. Discover our wide range of 700+ references and be inspired by our wide selection.

Just ask...

At Aurora, the customer comes first. And it shows.

Sercu NV - Kirby Vansevenant: Category Manager

Contact us

An De Bie, our Retail specialist, is at your service. Complete the form. she will contact you within 24 hours.

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